Dentsu-owned digital creatives 360i have announced the opening of their new European base with agency STEAK, including a reshuffle of Denstu staff to execute the vision

Opening in Covent Garden, London and sharing the building with Steak, this partnership promises a comprehensive digital offering throughout Europe with digital veterans Rob Connolly and Oliver Bishop.

According to Campaign Live magazine:


Rob Connolly, Dentsu’s former chief development officer, has been appointed as the managing director of 360i Europe. He will report to Oliver Bishop, the chief executive at Steak, who takes on the additional role of chief executive of the new agency.

Bryan Wiener, the chief executive of 360i and chairman of Dentsu North America, said: "Oli and Rob are a great team to expand the agency, with Rob’s strength in brand marketing and Oli’s in digital media. This expansion is a direct result of strong demand from our clients to increase our footprint and breadth of services abroad."
360i had previously been exclusive to North America with five hundred staff over five offices in the U.S.  Their initial offering will include a primary focus on client demands for social media, and will carry over clients from 360i's US operation.