The innovative site that symbiotically combined recruitment with social media has now reached a milestone of mainstream usage, with users in 139 countries. Approximately 9% of the 100,000 are based in the UK.
With recruiters uploading job specifications into the database, Bullhorn Reach systematically relays the adverts into Twitter feeds; meticulously-timed and very effective. The Bullhorn site also tracks and compiles data gauging impact and response to the adverts, making it an invaluable (and initially free) tool for the modern recruiter, alongside job boards and LinkedIn.
Peter Linas, Bullhorn’s EMEA MD, was enthused: “The Bullhorn Reach adoption rate has been astounding. The website now attracts 1.1 million unique visitors each month and traffic from job seekers is up by 700 per cent. Recruiters from 40,000 companies in over 50 industries have woken up to the fact that social media is an excellent way to connect with both job seekers and prospective clients.
“The new updates to Bullhorn are designed to allow agencies to pull more business information out of the platform for analysis than ever before. Everyone knows that if you get the numbers right then the revenue will follow – this is the very reason ‘big data’ is the latest buzzword.
Read the full interview and report at OnRec. Try Bullhorn Reach today!
Thursday, August 16, 2012
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