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Thursday, June 27, 2013

Publicis' digital agency LBi has been hired by Carlsberg UK to manage and increase the lager brand's digital profile following a competitive pitch.
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Wednesday, June 26, 2013

Figures released this week by eMarketer suggest the advertising spend on mobile in the UK has grown 90% over the last year to £999m. Industry magazine The Drum interviews marketing leaders to gather their thoughts on the dramatic upswing.
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Tuesday, June 25, 2013

In the wake of the United States government PRISM revelations, it seems the search market has reacted to the threats to privacy in some small way, with an incremental increase in searches via 'private' search engine Duck Duck Go.
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Monday, June 24, 2013

Media group WPP have overcome larger rivals Omnicom and Publicis Groupe to be crowned holding company of the year at Cannes Lions advertising and media awards.
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Thursday, June 20, 2013

Japanese tech monolith Sony has selected WPP's MediaCom to manage global media planning for its mobile division as well as European media.
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Monday, June 17, 2013

OMD and Maxus lead nominations at Cannes Lions 2013

Ahead of Wednesday's awards announcement at the international advertising festival, British agencies OMD and Maxus are leading the pack with two nominations each, according to Campaign Magazine.
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Wednesday, June 12, 2013

The world's largest advertising group today announced a 6.7% increase in revenues to reach £3.445bn for the first four months of 2013, up 2.3% on 2012.
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Friday, June 07, 2013

Russian search giant Yandex has added further user-friendly features to it's search results with interactive 'snippets' - allowing users to action queries without ever leaving the site.
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Thursday, June 06, 2013

Publicis' digital agency Starcom has been appointed to handle Burger King's lucrative European media business after winning a four-way competitive pitch.
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Tuesday, June 04, 2013

The social gaming company behind popular apps FarmVille and Draw Something has announced the closure of three U.S offices and the redundancy of over 500 staff in a bid to cut costs.
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Monday, June 03, 2013

It seems that the era of users abandoning Internet Explorer in favour of other browsers is at an end. Microsoft’s most recent edition of their popular, if often criticised, browser has enjoyed growing market shares that have doubled twice since it’s Windows 7 release in late February.

Internet Explorer 10 was originally specific to Windows 8, but was released for Windows 7 earlier this year. This new backwards compatibility could have played a large role in increasing Microsoft’s market share in the browser war, as Internet Explorer 10’s fortunes were slow to begin with.
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