Outsource Digital – Part of Outsource UK Ltd. We're committed to bringing you the most interesting headlines and latest industry insight.

Friday, June 29, 2012

Research In Motion, the manufacturer behind BlackBerry smartphones, is in very deep trouble as it posted a major loss, cut 5000 jobs and delayed the release of their BB10 operating system until early 2013.


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Thursday, June 28, 2012

Olympic Opportunity Missed for Brand Beckham
England's former captain and world superstar has been left dejected and disappointed after Great Britain neglected to choose him for their football events.

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Thursday, June 28, 2012

Google have revealed their newest piece of hardware in the form of a tablet device - the Nexus 7.

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Tuesday, June 26, 2012

Starting Sunday 1st July (the first show of the new 19-episode series) the fashion label will see its adverts bookending the Kardashians on screens across the United Kingdom, the Republic of Ireland and France.

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Tuesday, June 26, 2012


Mobile network Orange are hoping to build on their UEFA Euro 2012 sponsorship packages with a larger deal at the next competition - at Euro 2016 in France.


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Monday, June 25, 2012


After a successful debut in the U.S market, internet giant Google, in partnership with Sony, will launch their new television product in Britain towards the end of July.

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Monday, June 25, 2012

Mars Co. Launch Interactive Twix Campaign
Food manufacturer Mars, Advertiser of the Year winners at Cannes Lions Festival, is embarking on a vibrant new campaign for its Twix product.

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Friday, June 22, 2012

The Great NatWest Debacle: A Social Media Disaster
As NatWest's banking crisis moves into its third day, customers have (predictably) take to the medium of social media to vent their frustrations with what NatWest and RBS are describing as "technical issues".


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Thursday, June 21, 2012

Following LinkedIn's disastrous password hack earlier this June, the professional networking site is now being sued over a "clear contradiction of accepted industry standards for database security.”

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Wednesday, June 20, 2012

Thomas Cook Airlines will now offer their passengers the use of a unique in-flight chip-and-pin service when making purchases thanks to technology designed by Novo Inc, a subsidiary of the mobile computer group Belgravium Technologies.


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Tuesday, June 19, 2012

Paddy Power Euro 2012 Stunts Prove Costly
Outspoken Irish bookmaker Paddy Power have found themselves facing the discipline of European football's governing body after their latest stunt drew Michel Platini's wrath.

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Tuesday, June 19, 2012

Coca-Cola CMO Joseph Tripodi has delivered a stinging riposte to the multitude of recent critics of Facebook, after its disastrous IPO flotation and questions over advertising value in recent weeks.

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Tuesday, June 19, 2012

Retailing mammoth Tesco has hired Zone to create a new social media strategy for its YouTube page.

According to Marketing Magazine:
Its ‘Tesco.com TV’ channel launched in 2007; since then, only about 30 videos have been added. Channels such as ‘Tesco Greener Living’ and ‘Tesco Mobile Network’ were last updated in 2010.
Only the supermarket’s recipe ideas channel, ‘Tesco Real Food’, has been consistently updated, with nearly 250 videos added since July 2010, while the ‘Tesco Magazine’ channel has been updated more than 100 times in the same period.

Rather than revoloutionising the Tesco brand, this move is designed to bring their video content more into line with their other successful streams On Facebook, Tesco has more than 800,000 ‘likes’ and recently launched its first social games. On Twitter, its optimises six feeds with its most popular, @UKTescoOffers, with around 32,000 followers.

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Tuesday, June 19, 2012

Find us on LinkedIn!
To connect with some of our team on professional networking site LinkedIn, click here!


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Wednesday, June 13, 2012

Experts Divided over M&S Bank
In lieu of Marks & Spencer's recent announcement of their move into banking, the marketing industry has forged debate as to whether M&S can be truly successful. We gave our reaction here, but what do the real experts and analysts think?


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Wednesday, June 13, 2012

UK Athletics is reportedly ending its exclusive partnership with insurer Aviva, in what was a lucrative four-year deal worth an estimated £8m per year.


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Tuesday, June 12, 2012

At their Developers' Conference in San Francisco, Apple have hit back in the growing feud between themselves and competitor Google with two major announcements.
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Monday, June 11, 2012

The dark undercurrent of social problems in Poland and Ukraine, hosts of UEFA's Euro 2012 football tournament, is making advertisers and sponsors anxious.

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Thursday, June 07, 2012


Remember how dead-set on leaving you were? Well your boss might be about to test your resolve – in the form of a counter-offer.
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Friday, June 01, 2012

Kellogg has finalised its $2.7bn (£1.8bn) deal with P&G to acquire Pringles, a deal that makes the company the second biggest player in the savoury snacks market by sales, reports Marketing Week.


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