GroupM, the media buying arm of WPP, has forecast the highest UK advertising spend since the economic crash and subsequent financial crisis of 2008 in their report 'This Year, Next Year UK'.

GroupM's MediaCom has defeated ZenithOptimedia to retain the global media account for banking and financial services company UniCredit.

GroupM agency Maxus has officially announced their appointment to the digital media account of energy provider npower, ousting LBi by winning a six-way pitch.

President and CEO of GroupM, Dominic Proctor, has backed traditional media ahead of online; suggesting that despite the popularity of social media and mobile advertising, marketers should ignore the fashionable measurables and analytics and concentrate the majority of their efforts on the more financially profitable medium of broadcast.

Media investment giant GroupM has predicted that UK mobile advertising expenditure is set to rocket in 2014, encompassing one quarter of total ad-spend and one fifth of paid search.

GroupM agency Mindshare have been named Media Agency of the Year as well as Media Network of the Year at the Cristal Festival in Lebanon last night - as well as announcing a new collaboration with sister agency MEC on Chanel's media business.

The world's largest advertising group today announced a 6.7% increase in revenues to reach £3.445bn for the first four months of 2013, up 2.3% on 2012.

Online advertising reached $99bn last year, up 16% on 2011 and accounting for nearly 20% of all global advertising expenditure, says a report by Group M.

Sir Martin Sorrell's agency has posted revenues of over £10bn for the second succesive year in Friday's preliminary results.

Media conglomerate WPP has invested $70m (£43m) in IT services provider Globant in exchange for a 20% stake in the Buenos Aires company.

Negotiations between WPP's media buying division Group M and broadcaster Channel 4 have come to a standstill as Sir Martin Sorrell's advertising group seek an improvement on their two-year, £200m deal that expires before 2013.