Publicis' flagship media agency has published its latest global advertising expenditure forecast, suggesting that Europe is "acting as a brake on global...
Monday, September 30, 2013
Friday, September 20, 2013
Now Google rolling out updated services, flat logo
September has been the month of redesign for the U.S search giants - first Yahoo!, then Bing. And now, Google, the biggest of them all, has unveiled...
Thursday, September 19, 2013
Publicis continue purchases with £10m Poke
Publicis, the Parisian advertising giant, has secured the acquisition of London digital agency Poke for £10...
Wednesday, September 18, 2013
Google plot new tracking software 'AdID' to replace cookies
An anonymous source purporting to work for Google has suggested that third party cookies - collected for targeted advertising - will be replaced with...
Tuesday, September 17, 2013
Bing unveils revamped logo and services
Following the fine example of Yahoo! over the last month, Microsoft search engine Bing has overhauled their design and added two new features to improve...
Monday, September 16, 2013
PPC training course by Yandex and WebCertain yields 100% pass rate
Thanks to a world-first training camp in Barcelona, a partnership between search marketing agency WebCertain and Russian search giant Yandex has created...
Thursday, September 12, 2013
Matt Cutts allays latest Google Panda fears
Now Google's Panda update is part of the algorithm and everyday indexing strategy, web administrators are concerned their site might be about to get...
Wednesday, September 11, 2013
MediaCom retains UniCredit business
GroupM's MediaCom has defeated ZenithOptimedia to retain the global media account for banking and financial services company UniCredi...
Wednesday, September 11, 2013
UK unemployment drops to 7.7%
A report from the Office of National Statistics has shown that unemployment in the UK has dropped to 7.7%, down 0.4% from the same period in 201...
Monday, September 09, 2013
Labour leader Ed Miliband to end zero-hours contracts
Leader of the Opposition Ed Miliband has pledged the abolition of zero-hour contracts for temporary workers ahead of tomorrow's Trade Union Congress...
Thursday, September 05, 2013
GlaxoSmithKline divides $1bn media business between rivals WPP and Omnicom
Pharmaceutical conglomerate GSK has split their billion-dollar media planning and buying accounts between fierce rivals WPP and Omnicom, ousting agencies...
Wednesday, September 04, 2013
Google announce brand tie-in with Nestlé, Android 4.4 revealed as "KitKat"
In what might be the most delicious marketing and branding strategy since Manchester United's official tomato juice sponsor, American tech giant Google...
Tuesday, September 03, 2013
Microsoft completes £4.6bn purchase of Nokia mobile
Steve Ballmer hasn't quite ridden off into the sunset yet. The Microsoft CEO has agreed a $7bn acquisition of Nokia's mobile division, transferring hardware...
Monday, September 02, 2013
Havas announce half-year profits up 8%, shares jump 6%
French media group Havas have announced a rise of 8% in pre-tax profits to £74.6 million (€88 million) in the first half of 201...
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