Outsource Digital: starcommediavest

Showing posts with label starcommediavest. Show all posts

Thursday, September 05, 2013

GlaxoSmithKline divides $1bn media business between rivals WPP and Omnicom

Pharmaceutical conglomerate GSK has split their billion-dollar media planning and buying accounts between fierce rivals WPP and Omnicom, ousting agencies from Publicis and Aegis.

Tuesday, July 23, 2013

Omnicom planning a new digital agency?

According to reports, media giant Omnicom is allegedly plotting the launch of a third digital agency, standing alone from incumbents OMD and PHD, to compete with Publicis and WPP.

Thursday, July 18, 2013

Publicis announce revenues over €3billion, 15% increase in profits

French media company Publicis Groupe have announced a surge in revenues in the first six months of 2013, reporting growth of 8.7% on last year to a mammoth €3.35 billion (£2.88bn).

Wednesday, July 10, 2013

Publicis acquire Chinese social media agency Net@lk

Publicis Groupe, the third-largest advertising and PR company in the world, has announced the purchase of Chinese social media network Net@lk, continuing in its five-year strategy to spend $4bn on digital companies in emerging markets.

Thursday, July 04, 2013

MENA Media Agency of the Year Mindshare to partner MEC on Chanel global account

GroupM agency Mindshare have been named Media Agency of the Year as well as Media Network of the Year at the Cristal Festival in Lebanon last night - as well as announcing a new collaboration with sister agency MEC on Chanel's media business.

Wednesday, June 26, 2013

UK mobile adspend on the cusp of £1billon; agencies react

Figures released this week by eMarketer suggest the advertising spend on mobile in the UK has grown 90% over the last year to £999m. Industry magazine The Drum interviews marketing leaders to gather their thoughts on the dramatic upswing.

Thursday, June 06, 2013

Starcom MediaVest win £40m Burger King account

Publicis' digital agency Starcom has been appointed to handle Burger King's lucrative European media business after winning a four-way competitive pitch.

Thursday, May 16, 2013

Havas' Arena celebrate lucrative wins of LG and Betfair business

Havas Media group's agency Arena is celebrating a double victory after wins of LG's $400m global media business as well as Betfair's £15m media planning and buying account for Europe.

Wednesday, April 24, 2013

Publicis announce $4bn war-chest for future acquisitions

Media monolith Publicis Groupe have announced plans to spend up to four billion dollars on future acquisitions over the next five years, despite a raft of new purchases since 2007.

Tuesday, April 23, 2013

Starcom MediaVest agree major advertising deal with Twitter

In a unique move, social networking site Twitter has signed a lucrative "first of its kind" advertising contract with digital agency Starcom MediaVest to uniquely promote clients like Walmart, Microsoft and Coca-Cola.

Tuesday, April 16, 2013

Publicis Groupe growth of 1.6% sees drop in share value

The French media group, which owns digital agencies Saatchi & Saatchi and Starcom MediaVest, have revealed a 6% drop in shares following the publication of their 2013 Q1 results.

Tuesday, April 02, 2013

MediaCom celebrate £30m Coca-Cola win

WPP-owned MediaCom have announced their appointment to Coca-Cola's £30m UK media planning and buying account, replacing Denstu's Vizeum following a 12-year tenure.